
"Mystery" by Virginia Fleck; 59” diameter; plastic bags and tape; $5,600; The nonprofit of your choice will receive 40%: $2,240
The
Generous Art opening Show and Fundraiser with Gensler is the official launch of
GenerousArt.org, an online gallery for community-minded art collectors and enthusiasts. Jennifer, owner of
Fisterra Studio, is no newcomer to the Austin art scene, but she’s created a business with a perspective quite different than traditional art galleries.
GenerousArt.org‘s virtual exhibition space provides the opportunity for visitors who purchase art to simultaneously support their favorite charities
and the individual artist whose work they buy. “A win-win-win.”

"Till Death Do Us Part" by Annie Simpson; 50” x 36.5”; oil and india ink on canvas; $3,000; The nonprofit of your choice will receive 40%: $1,200
The process is simple. When a site visitor makes a purchase, they will be prompted to select a nonprofit to whom 40 percent of the proceeds will be donated to upon completion of sale. Though a list of many local nonprofits will be provided, beneficiaries are not relegated to the charities on that list. Buyers are free to choose any nonprofit they’d like to support. Forty percent of the remaining proceeds will go to the artist, while 20 percent will allow Generous Art to maintain its commitment to promoting creative altruism.

"Bus Stop" by Emily Droll; 11” x 8”; linocut with watercolor; $100; The nonprofit of your choice will receive 40%: $40
Jennifer Chenoweth can be described as a “fairy godmother” of the arts community. A single mother, and artist herself, she has worked to produce contemporary artwork in the Austin market since 1997. She has taught art and creative entrepreneurship at The University of Texas at Austin and serves as a panelist for City of Austin Art in Public Places. Earlier this summer, Generous Art was selected as one of the three finalists for Big Idea Day and just this week, Jennifer was accepted into the 2012 class of Leadership Austin for the Essential Program.

"Quadri-Poise" by Jade Walker; 53” x 36” x 36”; Quadri-poise cane, fur, fabric, rubber; $1,650; The nonprofit of your choice will receive 40%: $660
Chenoweth was available to answer a few questions about her new business and art in Austin.
Q: How did you come up with the idea to combine art sales with charity?
A: I often donate to nonprofit charity auctions, which are really not helpful to me professionally (work gets sold for ridiculously low prices, art gets damaged, and I can’t get tax forms back easily), but I really care about the causes of these organizations, so I thought there must be a better way to give it away, that still values my work.

"Santa Maria de Fiore" by Jennifer Chenoweth; 18” x 30” x 4”; oil and charcoal on steel hemispheres; $1,100; The nonprofit of your choice will receive 40%: $440
Q: Are the majority of the non profits based in Austin?
A: The site right now is entirely set in Austin, so all nonprofits are local. But art buyers can choose any nonprofit, local or national. The first person who bought art off the site chose the The Craft Emergency Relief Fund + Artists’ Emergency Resources out of Vermont. The next phase of the site will expand to other communities as well.

"Sarah" by Felice House; 50” x 38” x 3”; oil on canvas; $6,000; The nonprofit of your choice will receive 40%: $2,400
Q: As owner of Fisterra Studios, what perspective has that given you on the Austin art scene? Do you see upcoming changes in the Austin art scene?
A: Through my experience with shows and the East Austin Studio Tour, what I’ve realized is that the way people buy art here is much more personal. Not only do they want to buy art they are in love with, but they want a buying experience that feels good. They want to know where their money is going, and the art world can be very confusing about money transactions. People love buying from artists directly during EAST, and they do love buying art that supports a cause. So I wanted to let those kind of buyers know what art is available to buy.
As for the local art scene, it is fueled by creativity and innovation, not commercial trade or power. I like that our most successful artists right now are Okay Mountain, who work collaboratively, like a band of musicians. I love that our bigger art institutions and art nonprofits are starting to talk mergers and collaborations. We are an incredibly democratic town, and most of us that sniff out prestige or arrogance get turned off. We like equal access and self-made chutzpah. I am excited about the work the Austin Creative Alliance, Art Alliance Austin, Big Medium, Arthouse, and AMOA are doing to change the conversation about what they do and how they can serve this town.

"Wave" by Annie Simpson; 45.4”x57.5”; oil on canvas; $3,200; The nonprofit of your choice will receive 40%: $1,280
Q: Besides Austin, are there any other places you are looking to expand?
The next stop is Santa Fe, where I will be working with David Solomon, artist and curator at Bang Gallery, to take Generous Art to that community. Then David will help me find the right artists/curators to work with in other cities. I’m excited that Generous Art has the possibility of creating jobs for artists in other places, and making a social impact with art.
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"Bokeh II" by Renee Nunez; framed size 20 5/8” x 16 3/8”; watercolor on paper;$375; The nonprofit of your choice will receive 40%: $150
What a great concept! We can’t wait to see what Chenoweth has in store next for Austin’s art scene and for Generous Art’s upcoming event:
EVENT DETAILS
Generous Art has partnered with
Gensler for the grand opening launch party to take place
Sept. 29 from 5:30 – 8:30 pm. The event will be located at Gensler’s new offices at the W Hotel. Entry is free and guests are invited to listen to live music, browse and buy one-of-a-kind art, and tour Gensler’s highly anticipated new offices on the 3rd floor of the W.
The grand opening of
GenerousArt.org will raise money for a variety of nonprofits including Amala Foundation, Art Alliance Austin, Austin Creative Alliance, Cancer Connection, Lady Bird Johnson Wildflower Center, SafePlace and many others.
Media can preview all of the installed work from now until September 29. Once the show ends, the art will be displayed until October 26.

"Big Blue" by Andrea Pramuk; 30” x 30”; oil, acrylic, dry wall compound on Gessobord panel; $1,500; The nonprofit of your choice will receive 40%: $600
Featured artists include:
Stella Alesi, Jennifer Balkan, Jennifer Chenoweth, Virginia Fleck, Carol Hayman, Melanie Hickerson, Carolyn Kimball, Suzanne Lewis, Karen Maness, Richard Mansfield, Wells Mason, Emily Moores, L. Renee Nunez, Andrea Pramuk, Judith Simonds, Annie Simpson, Jade Walker, and Sydney Yeager and more.

"Night in the Dunes" by Suzanne Lewis; 36” x 12”; acrylic; $850; The nonprofit of your choice will receive 40%: $340
For more information, please contact Jennifer Chenoweth at generousarttexas@gmail.com.
Business: 512-482-0747. Mobile: 512-477-0658.

"Thrill" by Virginia Fleck; 24”x24” framed; archival print on paper; $500; The nonprofit of your choice will receive 40%: $200